Half-year update 2026: Supporting more people through sustained demand

For many people, reaching out for help is a difficult first step. Whether through our website or directly through our debt advice service, hundreds of thousands of people have already accessed support in the first half of 2026.

In H1 2026:

• 1.16 million people visited our website
• 96,167 people recieved tailored debt advice and solutions

Every interaction represents someone taking positive action towards regaining control of their finances.

We know that people’s expectations are changing. Our strategy is to make debt advice available when and where clients need it, combining accessible online support with expert human guidance at the moments that matter most.

Digital channels continue to play a vital role in helping us respond to growing demand while maintaining a high-quality service and positive long-term outcomes for clients – and, throughout 2026, we’ve seen more people than ever opt for online support.

In H1 2026:

• 84,295 clients advised online
• 79.1% completed an online-only advice journey

For many, accessing support online provides a simpler route to help at a difficult moment, helping them move forward with confidence.

Advice is at its most valuable when it helps people move forward.

Throughout the first half of 2026, thousands of clients have taken practical steps towards tackling their debts, with the number of solutions set up this year already nearing 56% of last year’s total.

Behind every solution is a person with a plan, pathway, and renewed confidence that a better future is possible.

In H1 2026:

• 23,173 debt solutions were set up

For the people behind this figure, progress can mean less stress, better sleep, improved wellbeing, and a clearer sense of control.

As demand continues to remain high, we're continuing to transform how we deliver support, combining digital services, intelligent technology and expert human support to create a service that is more accessible, more responsive, and better equipped to meet the needs of the people who rely on us.

Hear from our experts about some of the changes we’re making behind the scenes.